Quarterly e-Newsletters
In my most recent full-time role managing communications and development for the Connecticut Fair Housing Center, I started a quarterly e-newsletter to keep donors, advocates, elected officials, members of the housing industry, and other stakeholders informed about the Center’s legal wins, advocacy initiatives, and education work and stay connected with donors.
We used Constant Contact for email marketing, maintaining a list of around 2,500 subscribers and seeing a typical open rate of 18-20%. I have also used MailChimp with clients and previous employers.
Below are two newsletters I developed for the Center. Click on each image to read the full newsletter.
Testimonial
"Shannon was a tremendous asset to the Center and a pleasure to work with. Her writing skills helped ensure our press releases, grant applications, and reports were error-free and understandable to a wide audience. She also helped our staff appreciate how a media presence contributes to achieving our mission."
Erin KempleExecutive Director, CT Fair Housing Center 
